Conclusion
Experience Engineering: The next generation of digital transformation
The strategic evolution from embedded systems to digital products, platforms, and engineered experiences reflects how businesses are reinventing themselves for a software-driven world. Each transition is a calculated and vital step: starting with adding intelligence to individual products, moving on to connecting product families, then building industry-spanning platforms, and ultimately creating immersive user interactions.
As a company advances along this spectrum, the potential for value and competitive advantage significantly increases. Software Product Engineering is not an overnight transformation; it is a strategic journey. Companies that have embraced embedded software as a strategic asset are innovating faster and reducing costs. Those who have become digital product leaders are disrupting markets and delighting customers in new ways. Companies that have built platforms are dominating ecosystems and unlocking new revenue streams. Meanwhile, those investing in experience engineering are creating iconic products and services for the future—products that users utilize and truly love.
As we enter the new era, Experience Engineering will play a pivotal role in defining winners and losers. It is the connection between human creativity and technology, turning bits and bytes into tangible value for people. By assessing their Experience Engineering maturity, companies can ensure they are on track to deliver the kind of experiences that align with the power of their technology.
The journey may start with coding on a microcontroller within an embedded system, but it ultimately leads to a rich experience, such as a user wearing an XR headset to engage with a virtual representation of a tangible product. This full-circle transformation—from physical to digital and back to a blended physical-digital experience—is the potential that Software Product Engineering makes possible. Embracing the art of the possible isn't just about imagining the future; it's about delivering it today.
In today's rapidly evolving digital landscape, businesses that harness the power of RT3D are gaining a significant edge across industries. By investing in this transformative technology, your company can unlock new revenue streams, improve customer experiences, and enhance operational efficiency. Here’s how:
Leverage immersive RT3D experiences as a powerful differentiator for your products and services. Whether it's through interactive product visualization, dynamic simulations, or virtual prototypes, real-time 3D technology positions your brand at the forefront of innovation, creating new revenue opportunities and helping you survive and thrive in a crowded marketplace.
Humans are inherently visual beings, and RT3D technology taps into this by providing immersive, visually rich experiences that captivate users. From virtual showrooms to augmented reality (AR) tools, businesses can boost user engagement, retention, and loyalty by creating deeper, more immersive experiences with their customers. These enhanced experiences lead to increased customer satisfaction and repeat business.
Break down information silos and simplify complex data through real-time 3D visualizations. RT3D helps businesses visualize and interpret data faster and more intuitively, leading to improved collaboration and better-informed decision-making across departments. Whether it's in manufacturing, healthcare, or architecture, being able to see and manipulate 3D models in real time accelerates insight and action.
RT3D enables faster time to market for products, better collaboration across teams, innovation, and cost-effective prototyping without the need for physical models. By delivering continuous innovation in product and service experiences, your business can reduce production costs and meet customer expectations more efficiently, all while maintaining a high level of quality.
Expertise: The world’s most experienced and qualified team in designing and delivering visualization experiences that unlock business potential. Deep expertise in Real-time 3D software development, Spatial computing, Simulation, Backend development, User Experience (UX) and User Interface (UI) design, and platform engineering. Accelerators: Our pre-built solutions and best practices get Real-time 3D products to market faster.
Ecosystem: Comprehensive chip-to-cloud expertise to handle every aspect of your project with confidence and proficiency. Partnerships: We have strong relationships with leading 3D technology providers, including exclusive access to the Unity Engine for Industry, as well as other cutting-edge tools such as Nvidia Omniverse, Blender, and Unreal.
Modular approach: Our modular approach builds scalable RT3D frameworks, allowing you to replace components as technology evolves and future-proofing your investments seamlessly.
Human Machine Interface
Digital Twin
Simulation & Training
3D Configurators & E-Commerce
Gen AI Experiences
North America
Nick Faceynick.facey@capgemini.com
Tim Wongtim.wong@capgemini.com
Ike HermanIke.herman@capgemini.com
David Grangerdavid.granger@capgemini.com
EMEA
Steve Tatesteve.tate@capgemini.com
We can run impactful projects at any scale, aligned to customers’ ambitions and digital readiness, from low-cost Proof of Concept projects to transformational projects designed around specific outcomes.
Schedule an introductory discovery session with one of our Experience Engineering experts today to understand your use case.
During this personalized session, we’ll dive deep into your challenges and goals, providing insights and strategies to drive your success.
Here’s how it works:
Discovery Session: We explore your vision, goals, and opportunities for innovation
Tailored Follow-Up: Schedule follow up meetings to progress towards a tailored offer to your solution needs.
Don’t wait to elevate your product development strategy!
Leader in Software Product Engineering Services as per Everest Peak Matrix 2024
Leader in Connected Product Engineering Services as per Everest Peak Matrix 2024
Leader and Star Performer in Everest’s Peak Matrix for Digital Twin Services 2023
Recognized as the undisputed leader for ER&D services in the Zinnov Zones 2023 (and each edition since 2017)
#1 Leader in Digital product engineering, as per ISG Lens
Leader in Software Engineering services, as per IDC 2023
